General Manager Philippe Montaubin said ‘At Ibis Al Barsha, we are launching with a brand promise to deliver economy rates year round, not just for a few months.’

Christophe Landais, Managing Director Accor Hospitality Middle East, added ‘In Dubai, we plan a total of 16 Accor hotels: 7 are operational and 9 are under construction. Aside from Ibis, we have other existing brands such as Novotel, and under development are Sofitel, Suitehotel and Pullman. Our group has an extensive portfolio of hotel brands from economy to upper-upscale to cater to all segments of the market.’