The Mirdif City Centre is a large shopping mall in the Mirdif area of Dubai. Unlike many other large malls in Dubai, it has been designed to appeal to the local community rather than visitors. It offers over 400 stores, a cinema, entertainment centres, and a good selection of restaurants and food and beverage outlets.
Anchor stores are Carrefour, Centrepoint, Crate and Barrel, Debenhams, Decathlon, Emax, Forever 21, Hamleys, Pottery Barn, and Paris Gallery.
Centrepoint is an 85,000 square feet store on the ground floor and is home to 5 of the Landmark Group’s brands; Beautybay, Shoe Mart, Splash, Lifestyle, and Babyshop.
Beautybay offers value and luxury perfumes, cosmetics, and beauty products. Brands stocked include Armani, Boss, MAC, Clarins, VMV Hypoallergenics, Anne Moller, REN, Elemis, and Rouge Bunny Rouge. Complimentary makeovers and skin consultations are available.
Shoe Mart sells inexpensive shoes for men, women and kids, while Splash offers contemporary fashion from both internationally recognised brands and in-house designers. Babyshop caters to babies, toddlers and children and stocks toys, clothes, prams and pushchairs, nursery and bedroom furniture. Lifestyle sells a wide range of products such as home furnishings, bedding, lighting, and gifts.
Decathlon is a large sports retailer offering a comprehensive range of products ranging from golf clubs to scuba diving equipment. In addition to stocking all the main international brands it is one of the few sports retailers that develops its own products. The store is located on the ground floor.
Hamleys is a world-famous toy retailer. Their store at Mirdif City Centre was their second in the UAE (the first was at the Dubai Mall). The 22,000 square foot store stocks a massive range of premium toys and also offers regular workshops and activities, plus events where children can meet their favourite cartoon characters. The store is situated on the first floor, near the North Food Court.
Paris Gallery is the leading luxury goods retailer in the Middle East and offers a huge range of fragrances, cosmetics, watches, and fashion accessories. They sell all the top brands including fragrances from Agent Provocateur, Boss, Boucheron, Burberry, Bvlgari, Chanel, Christian Dior, Dolce & Gabbana, Gucci, Hermes, Jean Paul Gautier, Kenzo, Lacoste, Paloma Picasso, Vera Wang, and Yves Saint Laurent, plus watches by Cartier, Diesel, DKNY, Just Cavalli, and Versace.
Carrefour is a massive hypermarket on the ground floor of the Mirdif City Centre. In addition to groceries and household products, it also stocks clothes and footwear, toys, furniture for both home and garden, carpets and rugs, bags and suitcases, home appliances such as fridges and dishwashers, car accessories, plus an extensive range of electronic equipment including TVs, mp3 players, radios, mobile phones, games consoles and laptops.
Emax is one of the largest electronic retailers in the Middle East. Their ground floor store at Mirdif City Centre offers a wide range of products such as mobile telephones, digital cameras and camcorders, computers, DVD players, home theatre systems, games, satellite navigation systems, plus domestic appliances like cookers, dishwashers, freezers, washers and dryers, and microwave ovens.
Other stores at the Mirdif City Centre include Boots, Areej (cosmetics and perfumes), VaVaVoom (beauty products and fragrances), La Senza, Nayomi (lingerie), Karen Millen, New Look, Dorothy Perkins, Miss Selfridge, H&M, American Eagle Outfitters, Zara, Go Sport, Pierre Cardin, Max, Henri Lloyd, The North Face, Timberland, Sun & Sand Sports, Nike, Early Learning Centre, Destination Maternity (maternity fashion and accessories), Mothercare, Mamas & Papas, Bhs, Marina (home furnishings), Freedom Furniture, Lakeland (kitchenware), Q Home Décor, Virgin Megastore, Jacky’s (electronics), Jumbo Electronics, Bose, Canon, Nokia, Etisalat, and du.
The Mirdif City Centre also boats a good range of activities and entertainment options. Most are located on the first floor.
VOX Cinemas (formerly known as CineStar) is a 10-screen multiplex cinema showing all the latest films. Two of the screens are in Gold Class theatres where movie lovers can collect their tickets without queuing and relax in luxurious reclining chairs. Hot food and drinks can be ordered on entry and are served during the film. For movie times and listings visit the official VOX Cinemas website.
Mirdif City Centre also boasts Playnation, a large leisure and entertainment area with 5 different experiences under one roof.
Soccer Circus is the brainchild of Kevin Keegan, twice crowned European Footballer of the Year and former manager of England, Manchester City, Newcastle United, and Fulham. The football attraction consists of a series of interactive games using state-of-the-art technology where players can test and develop their ball skills using real footballs. The centre also features Team Zone, an indoor facility with three five-a-side football pitches that can also be used for other sports such as cricket, hockey, volleyball, and badminton.
iFLY Dubai is an indoor skydiving centre that offers people of all ages to experience the thrill of skydiving in a controlled environment. The attraction features two flight chambers; giant vertical wind tunnels with powerful turbines that generate a column of air that travels up to 200 kilometres per hour. Experienced flight instructors provide tuition before the flight and accompany every skydiver into the chamber. Flying packages are available for all levels of ability from beginners to experienced flyers. All equipment, clothing, and locker rentals are included in the price.
Little Explorers is an interactive learning zone for children aged between two and seven. It features over one hundred exhibits, games and experiments spread over five distinct zones, each designed to stimulate a particular area of development. For example, in the I Discover Myself zone children participate in activities designed to build awareness of their social identity, while I Experiment introduces children to science and technology. Adults accompanying children enjoy free admission. Children can also be left at Little Explorers while their parents shop.
Magic Planet is a family entertainment centre with various children’s rides and video games while Yalla! Bowling is a tenpin bowling alley with 12 fully automated lanes.
Playnation is situated on the first floor of the Mirdif City Centre, right next to the VOX Cinemas.
Aquaplay is also on the first floor of the mall and is unique indoor water-themed play area. Highlights include a flume ride, swinging ship ride, and bumper boats. Swimming costumes are not required.
Mirdif City Centre boasts a great selection of restaurants and places to eat and drink, although none are licensed.
There are two food courts, both on the first floor. The North Food Court is situated next to Aquaplay and offers outlets such as Pizza Hut, Wrapid (wraps), Lemongrass Express (Thai), Karam Express (Lebanese), Sukiyaki (Japanese), Hatam (Persian), Mrs Vanelli’s (Italian), McDonald’s, Le CreParis (French crepes), New York Fries, London Fish & Chips, Bombay Chowpatty (Indian), Chinese Palace, Subway, Al Farooj Fresh, Charley’s Grilled Subs, Al Bashawat Express (Lebanese), Hardee’s, and KFC.
The South Food Court is at the opposite end of the mall, near VOX Cinemas and Playnation. Places to eat and drink here include McDonald’s, KFC, Taco Bell, Kabab-ji (Lebanese), Papa John’s Pizza, Jimmy the Greek, Panda Chinese, Nordsee Express (seafood), Pad Thai, Nawab (Indian), Fatburger, SumoSalad (salads, wraps, pasta), and Zen Express (Japanese).
The majority of sit-down restaurants are situated near the main entrance to the mall. On the ground floor there’s the Uno Chicago Grill (American/Pizza), Yo Sushi, Mango Tree Bistro (Thai), Al Forno (Italian), PF Chang’s (American Chinese), More (International), Japengo (Japanese/International), and Tony Roma’s (American steakhouse). On the first floor there’s Abou El Side (Egyptian/Arabic), Zafran (Indian), Pars Iranian Restaurant, and California Pizza Kitchen.
There are also a handful of restaurants on the first floor opposite VOX Cinemas; Tiffinbites (Indian), Gourmet Burger Kitchen, Duck King (Chinese), and the Butcher Shop and Grill (South African steakhouse).
Information desks are located on both floors of the mall and offer maps and store guides, event and transport information, gift vouchers, and more. Other facilities and services at the mall include toilets, baby changing areas, and prayer rooms for men and women.
Numerous ATMs are dotted around the mall. There are also branches of the Emirates NBD, Dubai Islamic Bank, HSBC, the National Bank of Abu Dhabi, plus several currency exchanges.
Mirdif City Centre is open 7 days a week. Store opening times are Sunday to Wednesday 10 am to 10 pm, and Thursday to Saturday 10 am to midnight. Opening hours for Carrefour are Saturday to Wednesday 9 am to midnight, and Thursday and Friday 9 am to 1 am.
Mirdif City Centre is located at the junction of Emirates Road and Tripoli Street in Mirdif, a residential area south east of Dubai International Airport. Free parking is available for 7,000 vehicles. Valet parking and car washing services are also offered.
Taxi drivers should have no problem finding the mall. There’s a designated taxi pick-up and drop-off area immediately outside the main entrance.